Dubai, November 2018 - The International Congress and Convention Association (ICCA) announced that the city of Cartagena, on Colombia's Caribbean coast, will be the 2021 host for the ICCA Congress, the most important event for the global meetings industry.
Colombia arrives at SIAL 2018, the world's largest food innovation exhibition, with a promotional campaign called Colombian food, as exciting as its origin that explains the origin, diversity and top quality of the food the country exports to the world and, above all, showcasing the farmers and entrepreneurs behind its flagship products.
If there is one country in the Americas that reflects Latino joy, color, and diversity, it is Colombia, located at the center of the hemisphere. Its 49 million inhabitants speak Spanish but because of their warmth and resourcefulness, they find a way to communicate even without speaking Mandarin.
In 2017, Colombians welcomed 6.5 million tourists. From January to July this year, 4.6 million tourists traveled there, 32.9% more than during same period in the previous year. This reflects Colombia’s magnetism for international travelers.
Located at the gateway to South America, Colombia is flanked by the Atlantic and Pacific Oceans and has five altitudinal layers that enable crop growth and exotic fruits year-round. Its 49 million inhabitants see tourism as a great opportunity to drive the economy: it is the second most attractive industry for attracting foreign revenue, after oil and its derivatives. It beats coal, coffee, flowers, and bananas, products for which the country is world-renowned.
Colombia is becoming an increasingly popular holiday destination. The country will show its natural and heritage offer at Top Resa, Paris, from September 25 to 28 through a delegation of 7 businessmen led by ProColombia, the organization in charge of promoting exports, international tourism, foreign investment and country brand. The Colombian companies are Aventure, Avianca, Aviatur, Contactos Tours, Natura Travel, Neptuno and Tucaya. The Colombia’s booth, that will have a coffee bar for visitors, will be located at 7.2 pavilion, stand T044.
Photo: César Carrión - Presidencia de la República
Edgar Montenegro created Corpocampo in 2003 with a specific purpose: Farmers in Putumayo should earn an income detached from the coca growing. "Alternatives were sought because this department had the biggest concentration of coke plantations. We began a viability research to build a production plant and, with the support of United Nations, the project was born", assured the businessman.
The city has 11 kilometres of walled city and an average temperature between 75°F and 90°F.
Cartagena’s history is also very rich. It was founded in 1533 by Pedro de Heredia.
Being considered as a great value port for commercial purposes, it was coveted by English and French. This, along the need to protect themselves from hardships of other conquerors, are the reasons why Cartagena is dresses with walls that provides the romanticism of this unique city.
Dance lessons where the profit goes to educating youth in Chocó, Colombia, event snacksthat contribute to feeding children, or handicraft sales that provide the livelihoods of local communities—these are some examples of projects that can support the meetings industry while simultaneously promoting regional development.
This South American country features 27 convention centers and 455 hotels with custom-designed spaces for events. It’s an attractive meetings tourism destination due to the best practices acquired to become more environmentally sustainable.